Big White closes to discourage Lower Mainland visitors
A surge in 604 area code inquiries to Big White Ski Resort reservations has prompted the resort to close six days earlier for the public good.
Following the announcement Monday March 29 that the province was forcing Whistler/Blackcombe to shut down to prevent further COVID-19 spread, Big White saw a spike in inquiries.
“In the past 24 hours, Big White Central Reservations Ltd and the resort website have noticed increased traffic and inquiries from people in the Lower Mainland regarding accommodation and the purchasing of online lift tickets for the last week of operation,” The resort stated in a media release.
“With most B.C. resorts closing as of Monday, April 5, and with the disregard for COVID-19 protocols exhibited at Charley Victoria’s All-Day Après on Monday evening, Big White Ski Resort Ltd recognized closing early as a necessary action to keep its guests, residents and team members safe from COVID-19,” Peter Plimmer, President and CEO of Big White Ski Resort Ltd said.











