Anytime is Time to Buy Local…Buy B.C.
Buy BC programming is being relaunched to boost B.C.’s agriculture industry and fuel public interest in shopping for made-in-B.C. products.
Bringing back the brand power of this marketing program – popular with B.C. growers and producers, but cancelled in the early 2000s – will make it easier for British Columbians to explore new and different products from around the province.
The relaunch was announced by Lana Popham, Minister of Agriculture. Popham was joined by Vickey Brown, BC Association of Farmers’ Markets vice-president, and surrounded by local vendors at the Moss Street Market in Victoria, along with market-goers and local vendors.
The Buy BC Partnership Program involves cost-shared funding that is available not only to agriculture and seafood producers, processors and co-operatives, but also to relevant industry associations, as well as agricultural fairs and markets within B.C.











