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IRIS Optometrists

A look at lens quality

Apr 15, 2024 | 11:51 AM

If you’re like most people, when it’s time for new eyeglasses you probably spend 20 to 30 minutes picking out a frame and a couple more minutes selecting the lenses. The real magic of the glasses, however, is all in that clear piece of plastic you look through.

“The type of lens quality that you choose is huge,” said Dr. Langer of IRIS Optometrists and Opticians. “That clear piece of plastic, so to speak, is where the vast majority of technology is that really helps you see your best.”

The type of technology is the difference between a poor quality lens and a high quality lens, “and it’s what transforms poor quality vision into high quality vision,” stated Dr. Langer. “When you go from a low quality to a premium, you really notice the difference. You really get to experience the best vision possible.”

The lens is also where the majority of your investment is when you purchase new glasses. Like most things in life, an upgrade in quality tends to also increase the price. A chance to save money on an investment in premium lenses is one to look at.

Dr. Langer shared some details on a current promotion at IRIS. “We’ve aligned with a new premium Canadian lab called Fovea. They’re making incredible lenses.” He explained that as the new Canadian lab works toward getting a foothold in the Canadian optical market, there are some big savings available to IRIS customers.

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Savings like these will be rare once the new Canadian company is a household name like other premium lens manufacturers like Nikon and Zeiss, Dr. Langer explained. But for now, there’s an opportunity to get premium lenses – and the superior vision the technology offers – at up to 50% off the lenses.

“That’s pretty incredible savings when you take into account that the majority of your investment in new eyewear is in the lens. So at up to 50% off, it’s an incredible opportunity to get into some really premium lenses at an affordable price.”

From April 8th to May 12th, you can save 25% on Palma lenses with the purchase of a frame, or 50% off on Palma lenses with the purchase of a second frame.

Some exclusions apply. Full offer details are available at the Promotions page at the IRIS website, or visit Dr. Langer and the team at IRIS Optometrists and Opticians in the Village Green Shopping Centre.