True Leaf launches funding plan for B.C. craft cannabis
-
Share on Facebook
-
Share on Twitter
- Copy Link
A North Okanagan company has announced what it calls a unique opportunity for the public to invest in what it believes is a first-of-its-kind hub designed to bring quality craft cannabis to the retail market.
True Leaf has launched both a traditional private placement and an equity crowdfunding offering so institutional investors, the craft cannabis community, and the general public all have the opportunity to invest in the company’s business model.
“Today’s consumers have a strong preference for craft-grown cannabis (BNN Bloomberg). They are disappointed in the result of legalization in 2018 – retail markets flooded with low-quality, over-priced, and often irradiated cannabis. True Leaf is supporting the craft cannabis community by partnering with micro-cultivators to provide the small-batch, premium product consumers are looking for,” a company news release stated.
“We’re celebrating B.C.’s rich history of growing quality cannabis – the world-renowned ‘BC Bud.’ By supporting micro-cultivators and giving the public a chance to become owners in our company, the entire craft cannabis community benefits,” True Leaf CEO Darcy Bomford aid. “True Leaf’s model is focused on helping micro-cultivators navigate the journey to the regulated retail market so they can showcase their brand and provide consumers with the product they want.”
